Keeping up with current events, social media is making starting up a new business easier than ever. An article in the Miami Herald shows that while most leading companies have already become accessible through social media, small businesses are just now seeing the potential. The most prominent new frontier opened up to small businesses with social media is advertising. Businesses can keep people up to date with upcoming promotional events and sales. Advertising in newspapers and on TV is extremely expensive, especially for small businesses. As a business gathers friends and followers on media sites, it becomes very efficient for businesses to advertise to this group of people. While most ads in other places would be useless for a majority of the people exposed, advertising to your followers saves money and targets people who would be most likely to respond.
With the use of social media sites by ordinary consumers constantly increasing, new and small businesses are given instant access to more views than ever before than if they had not gone to sites such as Facebook or Twitter.
Stephen, I agree with your article. My family and I follow local businesses on Facebook to get coupons and promotional things. This is a growing trend for our industry. Great current event.
ReplyDelete-Carolyn Poatsy
This is a great part of social media and definitely something you can expand on when looking at revenues, marketing etc.
ReplyDeleteSocial media had certainly opened many doors for people who was easier money-making methods. Companies that don't even exist in real life are opening Facebook pages, displaying their goods, and selling them online. I myself have done shopping on a Facebook page called La Voguish for the past year. Such pages also make much easier communication between business members.
ReplyDeletefor people who want easier methods*
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